What is User Experience?

Posted by Shane Wheeler | July 12, 2016 |
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What is UX?With the release of AdaptUX bringing recruitment software user experience (UX) to the fore, Shane Wheeler, Marketing Communications Executive, Bond International Software, researches the fascinating subject of UX and shares a helpful overview…

How did the term ‘user experience’ originate?

Best known for his books on design, such as the best-selling ‘The Design of Everyday Things’ (1988), Donald Norman is an expert in the fields of design, usability engineering and cognitive science and holds the post of Director at The Design Lab, University of California. Studying and publishing works on user-centred design for many years, Norman coined the term ‘user experience’ in the mid-1990’s.

“I invented the term because I thought human interface and usability were too narrow. I wanted to cover all aspects of the person’s experience with the system including industrial design graphics, the interface, the physical interaction and the manual. Since then the term has spread widely, so much so that it is starting to lose its meaning.” – Donald Norman

We would argue the term now represents the experience of any user, working within any field, via any chosen technology; from toddlers using tablets to play games, to particle physicists using software to control the Hadron Collider – the experience and the results achieved are the most important things. In our case, using recruitment software to facilitate success and growth for recruitment agencies.

What is user experience?

Today, the term ‘user experience’ is widely considered to refer to a person’s all-round experience of using a particular product, system or service. Key questions which help decide if the user’s experience is good include:

User experience covers all aspects of ‘human-computer’ interaction; from practical use for successfully completing tasks, to emotional ties such as how enjoyable the system is to use each day.

“User experience (UX) focuses on having a deep understanding of users, what they need, what they value, their abilities, and also their limitations. It also takes into account the business goals and objectives of the group managing the project. UX best practices promote improving the quality of the user’s interaction with and perceptions of your product and any related services.” – usability.gov

How is user experience measured?

Every user brings previous experience, preferences and requirements to the system they are using, so in order to consistently deliver a great user experience long-term, software providers must remain dynamic, respond to change and ensure systems continue meeting and exceeding their required purposes.

Software, mobile and social media use is now so widespread, ‘human-computer’ interaction has pervaded practically every area of activity and we all have feelings and opinions on our ‘best’ and ‘worst’ user experiences. As a result, many providers of interactive products, software and websites make sure to measure their user experience success via questionnaires, focus groups and more.

Find out how Bond researched user experience in the recruitment software market and designed the newly-released AdaptUX

How can recruiters benefit from the best user experience?

At Bond we undertook extensive research and analysed a great deal of feedback ahead of re-designing Adapt to create AdaptUX; pouring everything we learned into the new system. Following the principles above and tailoring them specifically to the recruitment industry, we believe AdaptUX delivers the ultimate recruitment software user experience.

The ‘human-computer’ interaction when using AdaptUX soon becomes second nature. The system presents all the information users need – in the easiest to understand ways, with instantly recognisable icons and reminders – and effectively streamlines recruitment cycle workflows through active menu systems.

For more information and the story behind AdaptUX, watch our video series

Category: Recruitment

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Shane Wheeler
From 1997, Shane was an Account Manager for a global broadcast monitoring company, providing services to the marketing and PR industries. Shane’s career at Bond began in 2010 as a Business Development Manager for Bond Adapt. Shane moved to the Bond Adapt marketing team in 2014 as Marketing Communications Executive.

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